Advertising and marketing are considered to be key factors when it comes to running a successful business. You cannot expect customers to automatically know your products/services or business without advertising or marketing. Businesses have always advertised themselves through different mediums ranging from newspaper ads, radio ads, TV ads, and so on. Advertising has now spread to the internet as well, and digital marketing, social media campaigns, etc. have become the new norm in the age of the internet. If you are looking to create an online space to market your business, you will have to create a website, and look towards buying ads so that they can be displayed on a different website or blog banners, and other social media platforms. There are various wordpress designers and developers that you can pay to create your website layout and design.
There is the option to opt for free templates and to take up free space but that is not effective in the long run since these ads will only reach a limited number of audiences. Plus, generic layouts look lazy and leave a negative impression. You want customers to see that you have invested and put in effort when it comes to your business, and a good website that is personalized, user-friendly, and easy to understand is one way to ensure that. If customers also have a chat or customer support option, then that becomes a bonus since it allows for more efficiency. At the end of the day, you have to be sure to put in the right amount of effort and resources to your website design. Your job is to do your best, and then you can only hope that luck is on your side and that customers start coming in at a steady pace once you go live.